This book is written by Brian Tracy, a man whom I only know after watching numerous videos about him in the Advisors Alliance Internship Program that I attended in 2008. He’s a great motivational speaker, and makes much sense. He is also good at the art of selling, be it in insurance or real estate or anything that requires one to sell to another.
In this small little book that anyone can finish in about an hour or a little above the hour, he highlights 21 attributes or things for one person to start achieving the success he desires. Although this book is titled as though it is to become rich, but it actually teaches you principles of success, which would eventually lead to you being successful and perhaps being rich.
I just want to share and summarize the 21 success secrets, as well as give some input.
1) Dream big dreams
It’s something like begin with a vision in mind. With dreams, you explore every possibility and you can visualize the goal and the ending you want in mind. The question Brian Tracy asks us is “What is the one thing would you dare to dream if you knew you could not fail?” One must think that once can achieve his dreams before he will achieve it.
2) Develop a clear sense of direction
One thing mentioned was that successful people think about their goals most of the time. They think about it when they are on the mrt; they think about it whilst bathing and so on. They form concepts and ideas. The few steps involved in developing a clear sense of direction are:
-Deciding what we want exactly
-Writing down the goals
-Making a list of everything you can think of to achieve your goal
-Organizing lists into plan of action
-Take action immediately
3) See yourself as self-employed
By doing this, you take responsibility of your life. You do not blame anyone else for your circumstance but yourself. You recognize that you are the one responsible for your own life and you can do anything to change it. Instead of waiting for things to happen, the self-employed person in you will make things happen.
4) Do what you love to do
This is about having a continuous stream of energy and excitement when you do what you love to do, and it also helps in allowing you to keep thinking of your goals and thinking about how to achieve it. What you love to do is usually where your natural strengths and abilities are to do the job and achieve the results desired.
5) Commit to excellence
Aim to be the best in whatever you do. Become extremely competent in your field. Everyone at the top 10% started being in the bottom 10%.
6) Work longer and harder
Well I guess this doesn’t seem appealing, but I guess before you eventually succeed and take some rest, one has to put in more effort than his peers to be one step ahead of them?
7) Dedicate yourself to lifelong learning
This is about developing your mind like how you’ll train for muscles. Working on it mentally instead of physically. One of the steps is to read more. Don’t read fiction I guess, read the non fiction books that teach you things that can help you in your goal. For me I’m reading investment books to get more knowledge of stocks. The alternative is to listen to the audio on the way to work, be in on the mrt or bus or in your car. But I guess you have to have the audio book in the first place. A good place to see is the library, and rip the files into mp3 if you want to use your mp3 player.
8) Pay yourself first
This is more about money. This theory has been talked about for a very long time, and it is about spending based on a budget you set, since the money you pay yourself is already untouchable. Then you’ll save more and become richer.
10) Learn every detail of your business
This is about becoming an expert in your chosen field so you can do your work better.
10) Dedicate yourself to serving others
If you have a business, ask how can you serve customers what they need? What do they really want?
11) Be absolutely honest with yourself and others
This is a lesson on integrity. Never compromise your integrity because all businesses are based on trust.
12) Determine your highest priorities and concentrate on them single-mindedly
Do I need to say more? It is the path to success when you put in effort and not have anything else distracting you.
13) Develop a reputation for speed and dependability
14) Be prepared to climb from peak to peak
Develop a long time perspective and plan many years into the future. Ignore the daily fluctuations of life. Have an uptrend over the many years. (Sounds like the stock market)
15) Practice self-discipline in all things
I guess I need not explain
16) Unlock your inborn creativity
Come up with something newer, better, faster, cheaper or easier to accomplish a result.
17) Get around the right people
The people you hang out with influences you. Someone will help you or hinder you, and that someone will be near you to influence you. If people around you are highly energetic people who take positive action, chances are you’ll be a little like that too.
18) Take excellent care of your physical health
Nothing much to say, but you can definitely have both health and success.
19) Be decisive and action oriented
Keep trying and eventually you will find the right way.
20) Never allow failure to be an option
Keep going forward and even if you fail, you continue until you get the success that you want.
21) Pass the “Persistence Test”
I guess this is to keep going on even if its tough and continue. Never give up.
These are the 21 success secrets that are not so secret after all. It is easy to say, but hard to follow.